BSA Optics: An Optical Disillusion

So evolution thought it could stick us with some sub-par eyes while doling out high quality versions to birds and whatnot? GUESS AGAIN, NATURAL SELECTION. We got these BSA optical scopes and binoculars so we can see for miles despite your best efforts.
BSA Optics official site

Ends on October 18 at 9AM CT

About BSA Optics

We're not sure what BSA stands for, but it could be "Better Send Allison" or "Butter Sluice Advantage" or "Brackish Southern Alabama," but probably not. 
BSA Optics official site